NEXT STEPS: Year 11 Evaluations

Even Better If....

Revisit your evaluation. 

Task: Improve your evaluation and print a copy out before the end of today's lesson. You have 50 minutes to complete this task. 

Check it makes a clear link between your research powerpoint into other magazines and relevant target audiences and your final product. Do you comment on how you made the design decisions but support that with why your believe it will appeal the target audience you are aiming your product at?

Here's some tips to help you improve your first drafts....

• Be exact and specific about the demographics of your target audience reader. State their age, gender, and demographic group. 
• If your market research only asks five people for their opinions, ask yourself whether it can be used as conclusive evidence of your target audience. Why not include comments from friends about your final product or ask more people to complete your survey.
• Make sure you have used the data from your survey monkey questionnaires or at least share your product with people in the class to give you some target audience feedback.
• Avoid writing "it will appeal to the reader because it catches their eye" or other vague statements. Explain why they would be unable to put the magazine down by referring to evidence from your research or discussing the role of representation and aspiration for example. Use the key concepts to help you explore what makes audiences buy products at all.
• If you changed your magazine idea part way through the process, you must update your evaluation to make sure you are referring to the final product you have submitted to be marked.

Final thing... Read the brief again to be sure you know what to do.

You need to answer the following questions in as much detail as possible. This is a very important part of your magazine production portfolio.

Answer each question in as much detail as possible. Add examples from all parts of your work.

• How effective was your research into similar magazines and relevant target audience. What did you learn from your research into these two areas? In what ways did this shape the creation of your magazine?
• What creative decisions did you have to make at the different stages of your magazine production? How did your magazine change as your work progressed?
• How closely does your magazine follow the forms and conventions of existing magazines? Give examples of real magazines you reference.
• How successful is your finished magazine? What are its strengths and weaknesses?

You need to write between 500-800 words.